Visual merchandising is a crucial aspect of retail marketing that influences how consumers perceive and interact with products in a […]
The Impact of Visual Merchandising on Consumer Behavior in India Read More »
Merchandise planning is the lifeblood of the retail industry, propelling businesses to new heights. For retailers in India, it holds
Merchandise Planning Strategies for Retailers Read More »
In today\’s competitive marketplace, pricing strategies play a crucial role in the success of both manufacturers and retailers. One such
Retail businesses and consumer goods companies require an effective sales territory management plan. A part of the sales merchandising activity
Follow These Key Steps to Plan Sales Territory Management Read More »
Accurately pricing your products will give your business a competitive edge in the market. Shoppers usually compare the price of
Everything You Need to Know About MAP Pricing Policy Read More »
The size or nature of your business does not determine whether you ‘need’ a financial strategy. Hence, if you own
An Ultimate Guide to Financial Strategies in Retail Read More »
Marketing is much more than generating eye-catching content and using engaging advertisements. One of the sole aspects of marketing is
Consumer Behaviour in Marketing: An Overview Read More »
Managing the flow of inventories in your retail store can be challenging. Can you account for the value of your
Store Inventory Management: Meaning & Benefits Read More »
Are you confused about the prices you set for your store products? The price-quality model has gained considerable popularity in
How to Use the Price Quality Matrix to Optimize Your Product Pricing? Read More »
Production is a vital activity within an enterprise involving transforming raw materials into finished products. The manufacturing process requires critical
What is Production Planning & Its Types Read More »
A general classification of marketing used to describe the population is the Socio-Economic Classification or the SEC. It was created
Socio-Economic Classification in Retail Marketing Read More »
Introduction Retail store fixtures play a critical role in creating an engaging and efficient shopping experience. These fixtures are more
5 Types of Fixtures in Visual Merchandising Read More »
Retailers and the entire DSD supply chain enjoy the perks of Scan-based trading (SBT). If you’re a retail store owner,
Amazing Benefits Of Scan-Based Trading Read More »
What is a Retail Planogram? The fundamental advantage of having a brick-and-mortar store is the physical space. It is essential
What is Retail Planogram in Visual Merchandising? Read More »
One of the most effective and engaging marketing strategies is the endcaps displayed at a brick-and-mortar store. Endcaps help the brand to
Endcap: 4 Important Benefits of EndCap in Retail Merchandising Read More »
A good beat strategy is one of the most critical parts of FMCG sales and distribution management for the plain
Beat Plan: Importance In Sales And Distribution Management Read More »
Retail and business owners often tend to believe that customer purchases are random; and that various products appeal to specific
5 Consumer Stages In Buying Process Read More »
Retailers practice merchandising in India by employing dynamic and innovative techniques, promoting products and driving sales. All visual merchandising strategies
8 Insights On How To Merchandise Your Store Read More »
Product display is a concept that has gained a lot of importance in today’s era! A product or merchandise display
Product Display: The Best Practices For Retail Stores Read More »
Everyone in the economy uses fast Moving Consumer Goods (FMCG) products. Being smartly priced and packaged, they offer great convenience
Significance Of A Distributor Management System For An Indian FMCG Company? Read More »
Your store may be selling the best quality products at rates that strike the perfect balance between affordability and profitability.
The 3 Significant Types of Merchandise Data Each Retailer Should Know Read More »
